Case Study – Aviva Perth

Key Data:

• Location: Aviva, Pitheavlis, Perth, PH2 0NH
• Size: 1 turbine, up to 77m to tip and 1MW capacity
• Current Status: Operational (Updated Nov 2024)
• Turbine Model: DW61–1MW
• Project Owner: Aviva
• Project Microsite: www.aviva-renewables.co.uk
• Press Releases:  Aviva Newsroom
• Project Documentation Excerpt:
  • Design and Access Statement
  • Non-Technical Summary

Company:  Aviva plc is a British multinational insurance company, with approximately 33 million customers across 16 countries.  In the UK, Aviva is the largest general insurer and a leading life and pensions provider.  Aviva is currently investigating the further use of renewable energy generation via a wind turbine on their Perth site with a view to being 100% supplied by locally generated green energy and becoming an exemplar site for the Aviva Group.  In addition there is on-site energy storage and other energy reduction technologies to make it a truly sustainable site.

The £3million project was the first development of its kind on one of Aviva’s UK sites, securing energy supply and further progressing their objectives of reducing their worldwide company carbon emissions by 70% by 2030. Aviva were the first carbon neutral international insurer in 2006 and have previously been awarded the United Nations Momentum for Change award in recognition of their efforts reducing their environmental impact and helping inspire action on climate change.

Project Information:  Purple Renewables have undertaken a range of  consulting activities for Aviva, including planning, engagement, wind resource analysis, aviation mitigation, technical , commercial/legal support and environmental studies to support the development of this site for the installation of a wind turbine.  Aviva and Purple Renewables hosted an Open Day on the 24th July 2018 to introduce our plans for on-site energy generation which was met with some interest by local residents and Aviva employees.